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How's your e-presence?

EPresence When people need to find your library, do they still look it up in the phone book? Or do they turn to search engines and social media to find you online?

The Librarian in Black recently posted slides for a presentation she gave about online marketing for libraries. These slides include many tips for increasing your library's "e-presence".

We've covered some of the topics before in TechBits and Wicked Cool (ex. finding out who's linking to your library website, claiming your library's listing in Google Maps, giving your Facebook page a user-friendly URL, using Google Alerts to find out who's talking about you, and wi-fi directories) and are planning some posts about others (like monitoring your online reviews).

This slideshow is all that info and more packed into 44 slides.  Take a quick peek and see which things you're already doing and which might be quick-and-easy additions for your library!

Thanks to Trish at the Lodi Woman's Club Public Library for suggesting the slideshow and topic.


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