Originally presented May 19, 2016 with Becky Spratford, RA for All presenting.
Promoting books in the virtual world is a tricky proposition. On the one hand, you want to exploit tools like blogs, Twitter, and other social media options. On the other hand, you don't want to forget about your core brick and mortar customers. Readers Advisory expert Becky Spratford is here to help. Using examples from her library and others, Becky will share her tricks and tips for navigating this without sacrificing your core services. She will leave you with an overall philosophy and key strategies that can be easily implemented at your library, across a variety of platforms. Sponsored by IFLS, MCFLS, NWLS, OWLS, SCLS and SEWI.
Slides (embedded on blog post)